Particle increases retention with AI Voices

Particle brings personalized news to life with ElevenLabs

Particle is an AI-powered news app designed to help people understand more, faster. To support that mission, we partnered with Particle to launch Listen to the News—an audio version of each user’s personalized newsfeed.

People often catch up on the news while commuting, cooking, or exercising. Listen to the News turns those moments into opportunities for deeper engagement, delivering high-quality narration in real time. Particle needed voices that felt natural and trustworthy—and our voice library and intuitive API made ElevenLabs the obvious choice.

Particle increases retention by 2x

Thanks to our technology, Particle was able to recreate their in-app reading experience in audio form. The impact is measurable: users who listen to the news stick around twice as long.

"Our decision to go with ElevenLabs was simple: ElevenLabs has the best, most human-sounding, natural quality voices. When Particle first launched our Listen to the News feature, people were blown away that the voices are AI. We continuously evaluate other providers, but ElevenLabs still comes out on top."
— Sara Beykpour, Co-Founder & CEO of Particle